The front-end user interface (UI) of the ROPO platform has been designed to be as simple and intuitive as possible, so customers can access all the information and features they need to research and purchase products with minimal assistance.
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In order to make the creation and management of digital content straightforward for the different departments within a retail organization, the back-end user interface (UI) of Ogloba’s ROPO platform has been designed to be simple and intuitive.
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Ogloba’s innovative ROPO solution can be integrated into a retailer’s existing IT systems, and is scalable to suit any size organization. It is available as kiosks or portable tablet devices, and can be used by both customers and sales staff to support the buying process.
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Showrooming is a practice where shoppers view or test products in-store, and then buy online at a lower price. Ogloba’s ROPO solution combats this by offering the advantages of online shopping while enhancing the benefits of shopping in-store.
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Not all customers who research products online also purchase them online. Ogloba’s ROPO system allows the research and buying stages of the acquisition process to be carried out in one place – the retailer’s store – increasing the chances of the customer making a purchase in that store.
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Ogloba’s platform supports transaction processing for a range of tailor-made B2C gift card schemes, giving clients the flexibility they need to make the most of their offering.
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The Ogloba platform enables clients to sell customized B2C and B2B cards from a web portal, making the giving and receiving of gift cards a more personal and meaningful experience.
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Gifting via social media allows retailers to leverage natural word-of-mouth referrals to drive brand-awareness, without being seen to be exploiting the medium as a platform for marketing and advertising.
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Promotional gift cards are a proven marketing tool and an effective way of reaching new customers. Ogloba helps clients define, implement and track the success of their promotional card strategy.
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