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Pre-paid loyalty

Loyalty programs will always be popular because people like “something for nothing”. However, customer expectations have changed, and the old paradigm of points per spend is no longer enough. If managed well, pre-paid programs can instill a much greater sense of loyalty.

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Adaptable hosted platform

The decision to start a gift card or eTop-up program is a big step. One of the first major considerations is the platform should be used to implement it. Ogloba offer adaptable solutions that allow clients and partners to focus on their core business, not their IT systems.

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The Ogloba ROPO Solution: A Success Story

Evolving Retail As the retail landscape becomes more challenging, with increasingly well-informed customers having more choice of where and how to buy goods, the key to success is to give customers an incentive to go into your store. Traditional retailers must remember that street visibility plays an important role in deciding where customers spend their…

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CashBack Card: MAF Carrefour in Lebanon

Ogloba have recently launched a CashBack Card for MAF Carrefour in Lebanon. Over 35,000 cards have been issued in the first month of the program, and more than half of these have been registered. Cards are being registered all the time, as customers wait until they visit the store again before doing so. Thousands of…

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M-PESA: Making an African Success Global

M-PESA is a hugely successful mobile banking, payments and money transfer service, first launched in Kenya at the beginning of 2007. Ogloba’s technical expertise has allowed the M-PESA payment platform to be integrated with the ECRs of retail giant Carrefour, facilitating global expansion of the service.

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