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Insights from the gift card frontier
Industry trends, product updates, and stories from the brands shaping the future of prepaid and loyalty.
Industry Insights
Why FMCG Brands Want Their Share of Retail Data — and How to Give It to Them
How do FMCG brands collect retail sales data? Scanner-equipped EFTPOS terminals activate promotional cards in independent stores, capturing SKU-level purchases and awarding brand-defined points redeemable at partner locations.
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Showing 87 articles
Gift Card Programs
Loyalty: A Sense of Family
Acquire and retain customers through well-structured, rewarding loyalty programs.
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eTop-Up & SIM Activation
Top Up at Big-Box Retailers
ECR-integrated e-Voucher sales with branded dummy cards bring eTop-Up to national organized retail.
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Gift Card Programs
Affinity Card Programs
Purpose-built for employee-benefit or customer-loyalty card programs.
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