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Insights from the gift card frontier
Industry trends, product updates, and stories from the brands shaping the future of prepaid and loyalty.
Industry Insights
Why FMCG Brands Want Their Share of Retail Data — and How to Give It to Them
How do FMCG brands collect retail sales data? Scanner-equipped EFTPOS terminals activate promotional cards in independent stores, capturing SKU-level purchases and awarding brand-defined points redeemable at partner locations.
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Industry Insights
Gift Cards for Online Marketplaces: One Card, Many Sellers
Can online marketplaces run gift card programs without building a platform? Yes. Ogloba issues, distributes and clears cards daily, linking website, app and physical…
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Industry Insights
Aggregator Integrations: Plug Gift Cards into Every Sales Channel
Can Ogloba work with existing aggregators? Yes. Its APIs connect to networks like Blackhawk or InComm in either direction, so gift cards reach every…
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Industry Insights
mCoupons: Digital Coupons Delivered Where Customers Already Shop
What are mCoupons? Digital coupons delivered to a retailer's mobile app, triggered by real basket SKU data, redeemed at checkout, shareable socially, and measurable…
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Industry Insights
The Savings Jar Card: Turning Loose Change into Store Value
What is a savings jar card? A closed-loop card where POS change becomes store credit, quietly accumulating value that customers can only redeem later…
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Industry Insights
SIM Activation with KYC Compliance Built In
Ogloba embeds KYC into activation, capturing identity at the point of sale, so SIM cards display inactive and unlock only after verification.
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Industry Insights
One eTop-Up Platform, Every Device: EFTPOS, ECR, PCs and Vending Machines
Ogloba runs EFTPOS terminals, ECR registers, PCs, smartphones, mass printers, vending machines and ATMs from one platform, so retail formats scale without separate systems.
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