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Insights from the gift card frontier
Industry trends, product updates, and stories from the brands shaping the future of prepaid and loyalty.
Industry Insights
Why FMCG Brands Want Their Share of Retail Data — and How to Give It to Them
How do FMCG brands collect retail sales data? Scanner-equipped EFTPOS terminals activate promotional cards in independent stores, capturing SKU-level purchases and awarding brand-defined points redeemable at partner locations.
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Industry Insights
Five Ways to e-Recharge a Mobile Phone: PIN and PIN-less Explained
EVD prints a PIN voucher online or offline; DTU credits the subscriber's number directly. Ogloba delivers both modes from one airtime platform.
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Industry Insights
How to Implement an Electronic Recharge Strategy That Scales
Ogloba consultants research on site, advise on product mix, rollout and staffing, then issue a Statement of Work covering procurement and training.
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Industry Insights
Fast-Track Money Transfers: Identity Verification That Keeps Up
A platform letting pre-registered customers proceed immediately while others register and stage transfers in lane, connected directly to Western Union and MoneyGram systems.
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Industry Insights
How Omnichannel Technology Improves the In-Store Customer Experience
It gives associates instant product data, extends range beyond shelf stock, and connects POS, eCommerce, CMS and ERP into one experience.
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Industry Insights
What Is ROPO? Research Online, Purchase Offline Explained
Research Online, Purchase Offline. Shoppers compare products digitally, then buy in store to touch items, avoid shipping fees, and take the goods home immediately.
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Industry Insights
Why UI/UX Design Decides Whether In-Store Digital Works
Unattended shoppers get no training, so a three-step flow of catalog, ordering and delivery decides whether the in-store screens convert.
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